PLANET GUFRAM - A design Odyssey

Gufram, the brand that brought radical design to the world, present Planet Gufram at Salone del Mobile 2017.

A strange interplanetary energy will invade thespaces of Mediateca Santa Teresa giving everyone the opportunity to visit a new world, an insanely creative dimension where form and function, appearance and substance are revolutionized.

Soft cacti grew from the soil, ionic capitals eased down on rocky deserts, and meadows with giant stem filled the valleys: everything around Planet Gufram seemed amazing and insane. The Gufram creative team immediately seized the opportunity to introduce these fascinating shapes as residential sculptures, revolutionizing the known bourgeois environments of that time.

This strange planet is based on the complex chemistry of plastic polymers. For this reason, the majority of its elements are made of soft but resistant polyurethane, thanks to a particular mix of different atmospheric agents that form the Guflac. The latter is the special element that forms a film over the polyurethane maintaining its softness that Gufram was able to study and patent on Earth