Archiproducts Milano 2017: "The Design Experience"

Connected products, digital interaction and augmented reality will lift the new setting of the co-networking space in via Tortona 31 to a whole new dimension.

Archiproducts Milan has created a space for inspiration and reflection on co-working, training,

events and showrooms merged in a unique and smooth organization primed on networking.

Over 200 new products and 40 partner brands have joined, all inline with the Archiproducts philosophy of online sharing and fusion in order to bring the virtual to reality.

Office, home working, lighting, living and outdoor are the ambiances that architects will be able to visit and return to visit all year long.

The 2017 edition confirms the participation of Desalto, Saba Italia, Roofingreen, Buxkin, Kriskadecor, Velux but also a lot of new partnerships with companies such as Flos, Bticino, cc-tapis, True Design, Oikos, Ideal Work, Knauf, Linvisibile, Mogs, TWS Trame di Pietra, Emko, Manutti, SP01, Texturae, Scirocco H, 3d Surface, Montis, Twils, Billiani, Ms&Wood, Stickbulb, Bover, Strato Cucine, Bora, Frigo 2000, V-Zug, Sub-Zero, Jee-o, Luctra, Ronel Jordaan, Royal Botania, Falmec, Unical, Bang & Olufsen, Interstuhl, British Fires, Dsignedby, +d and soil.

Connected products in this years’ new layout will talk, live, connect. Each presented object releases a ‘cookie’ that contains information on features, variants, colours and prices.

Moreover, thanks to the Augmented reality technology by Sayduck, a start-up of the Archiproducts network, visitors can visualize the product in 3D within any space. Last but not least, they can purchase the product directly online.

During the Milan Design Week 2017 Archiproducts will host "Duets/Duels. Design chess matches", a series of meetings with famous architects, designers, artists, and illustrators..

“The Design Experience” @Archiproducts Milano Via Tortona 31 - 4/9 April / h 10 - 21