IQOS Pathfinder Project . Les jardins d'été by Quayola

The IQOS Pathfinder Project is a global cultural platform that supports the most creative and innovative talents who are searching for new ways to think, sense, taste, see

Les jardins d’ Été by Quayola is an immersive video installation by Quayola:

a series of ultra-high-definition digital video paintings inspired by the French Impressionism and the late works of Claude Monet.

Through the experimental use of technology-computational analysis of motion, composition, colour- schemes Quayola creates series of algorithmic paintings exploring new modes of visual synthesis.

Opificio 31 ,via Tortona 31

PASSAGES a research project by the Swiss design studio Panter&Tourron. For the exhibition they have investigated heat, an energy force indispensable for living. The studio shows a series of objects treated with thermochromic ink that, once heated, create an ever-changing fluctuation of gradients and shades. They have collaborated with photographer Jagoda Wisniewska in producing pictures that represent these transitions.

Ventura Centrale , via Ferrante Aporti 11

IQOS Embassy Milano presents an original set up with some of the most famous works

designed by innovators who have changed the current paradigms, recreating and

overcoming them, thus becoming an international point of reference: Aldo Rossi, Oscar

Niemeyer, Nanda Vigo, Cesare Leonardi, Shiro Kuramata, Ron Arad, Martino Gamper,

Philippe Starck.

Foro Buonaparte 50

About IQOS: Philip Morris International’s new HeatControl™ technology: an electronic system that heats tobacco and releases its flavor without burning it. In this way, it maintains many of the sensori

al aspects and rituals linked to tobaccos' use but with no combustion involved