After the success of the first edition, with more than 40,000 visitors, Porta Venezia Design District presents at Milan Design Week 2024, the concept EverythinK is design.
Reflecting the inclusivity and diversity,intrinsic characteristics of the neighborhood, with Everythink is design, the district intends to include many different areas within the concept of design, almost a catalyst of the ferments that arise here.
The concept is inspired by Paul Rand, a graphic design legend who has changed the opinion of visual communication. For Rand design was the method that allows the union between form and content and just like art, has multiple and infinite definitions.
“Everything is Design. Design is the method of putting form and content together. Design, just asart, has multiple definitions; there is no single definition. Design can be art. Design can beaesthetics. Design is so simple, that’s why it is so complicated.”(Paul Rand)
In the 2024 edition of L’Altro District, there is a strong focus on new trends and emerging designers, young talents who, like the district, are not afraid to dare and want to open their eyes to new experiments that turn to the future and the protection of the environment.
Porta Venezia Design District is a vibrant district that has made of its desire for aggregation a push towards a new approach that sees in design a possible dialogue between citizens, designers, historical architecture and social and environmental evolutions aimed at enhancing the territory.
Attention to the manufacture of materials with LASVIT,the Czech brand leader in glass processing, which presented at Palazzo Isimbardi Re/Creation, a monumental installation in molten glass to enhance the brand’s mastery and innovative approach to design, architecture and glass production.
WonderGlass transforms Milan’s Istituto dei Ciechi with CONTRASTO, displaying two new lighting collections by NENDO and Formafantasma.
Mudima Foundation hosted COLLECTION PARTICULIERE that presented Natural disco a collection inspired by matter, nature and night, and DELCOURT COLLECTION, imagining the home of a knight with "Horses in my dreams" gives us an anatomy of matter that comes to life. Iron is the key element of SPAZIOMILESI that with Heavy Metal wants to tell a material that abandons its hardness and heaviness to become poetry, grace and charm, for lines that are heavy and light at the same time
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